Hogeschool van Amsterdam

Amsterdam School of International Business

AMSIB Specialisations

In the third year of the full-time International Business bachelor's degree programme, you can choose to specialise in one of six specialisations offered by the Amsterdam School of International Business (AMSIB).

Specialisation Tracks:

If you decide to follow your internship and thesis in the same subject of your specialisation, you will be eligible for the Specialisation Track.

Looking for a strong and global foundation in the areas Accounting & Control and Finance & Investment? During the last years of the programme you can choose the specialisation International Finance and Control through your electives, global exchange, internship and thesis.

This specialisation equips you to make business decisions as a corporate executive, and to evaluate investments as a financial analyst within this interconnected (financial) world. You wil deepen your knowledge through sophisticated theories and techniques for corporate and investment decision making.

For example you will be taught to prepare and analyse financial statements compiled under different international accounting standards, to apply risk management techniques to hedge or mitigate financial risk, to take business decisions using enterprise resource planning (ERP) software, and to evaluate investment opportunities using contemporary finance theories and techniques.

The LCC specialisation is offered for 3 language streams; French, Spanish and Mandarin.

  • You will develop your language and intercultural skills to such an extent that you can do either your exchange or internship in a region in which one of these 3 languages is spoken. When learning the language we will pay a lot of attention to national business cultures. For example: how do you address a Chinese colleague in a business conversation? How do you negotiate in Spanish with your manufacturer in Ecuador? How do you present your product on a French luxury fair, or give a presentation for a French speaking NGO in Morocco? How do you conduct an international sales call?
  • There are many possibilities to increase your intercultural skills: Work on a virtual level with colleagues of partner schools, develop an international company visit, and visit a conference on international communication.
  • When you write your thesis on a region related subject, you will have concluded the LCC specialisation track. We will give you the opportunity to prepare and take an International Business Language exam and receive a DELF-pro (FR.) or DELE (SP.), or HSK (Mandarin) certificate.

A specialisation in Organisation, Leadership and Change brings you insight in business processes within the organisation, structures, teams, project management, various types of organisations and business models in the age of digital and global economy.

Organisation, Leadership and Change specialisation offers a number of management-related courses covering topics and themes important in educating a cosmopolitan global citizen. Students will be able to deepen their knowledge into strategic international management, leadership, change, service and operations management and organizational behavior. Organisations today need both leaders and skillful followers with an understanding of organisational and environmental dynamics who are able to adjust, learn and grow. This specialisation track is aimed at delivering such employees to the job market. Upon completion, participants will be able to think strategically, be customer-focused, flexible, open-minded and respectful business professionals eager to be molded into a specialist in process management, management or HR consulting.

Organization, Leadership and Change is designed around three themes:

1) Organisation (internal and external organisational processes, structures, teams, project management, various types of organisations, including service organisations and servitisation of  manufacturing organisations, service-driven and customer-driven logic, service design and recovery,  business models in the age of digital global economy).

2) Leadership (strategic vision, judgement, ethics and social responsibility, motivational theories and  managing diversity, multicultural workforce).

3) Change (change strategies, change management, corporate cultures, best practices and failures).

Within the International Business and Management Studies programme you can specialise in an optional area of international business studies. Global Trade and Supply Chain Management for example.

The practice of supply chain management has become widespread in all industries around the globe today. Both small and large firms realise the benefits provided by effective global trade and supply chain management. Through the six foundation perspectives Purchasing, Logistics, Global trade, Innovation, Finance and E-commerce, you will learn how to apply methods for designing a supply chain in an international setting. Also you will find out how changes in the supply chain design impact the financial performance of a company, and can bring direct value to sustainability and social responsibility.

You want to deepen and widen your knowledge about marketing? During the specialisation track International Marketing you will learn about the different aspects of business administration, economics or communications and acquire and master the foundations of marketing and cross cultural issues.

Specialising in Marketing takes you on a journey in which you challenge yourself to further your knowledge and experience by studying and applying academic articles, professional publications, case studies and market research from different perspectives. You are challenged to apply and further develop your knowledge and insights during both the internship and thesis phase which, in order to be eligible for marketing specialisation, are both situated in a marketing environment.

The marketing specialisation track is applicable for students whose ambition it is to work in the field of international marketing and gain in-depth knowledge and experience of marketing and its role as a key driver for developing market-sensing capabilities, customer linking capabilities and accountability.

When we think of Entrepreneurship, we tend to think of "Start-ups", SME's (Small and Medium Sized Enterprises), venture labs and incubators, freedom, networks and buzz. But we also associate entrepreneurship with risk, failure and struggle. All of this indeed characterizes entrepreneurship, but it is so much more than that! Entrepreneurship refers to an individual's ability to turn ideas into action and includes creativity, innovative thinking and risk taking, as well as the ability to plan and manage projects in order to achieve objectives.

It is about finding or creating opportunities to create (unique) value, about connecting with stakeholders to co-create, about planning and executing something new, about mobilizing and managing (human) resources. And about knowing what to take care of yourself, and what to assign to others. Therefore it is very much about knowing who you are, what you are capable of, who you know and what you are willing to invest in the process of gaining a unique experience.

When considering all of these elements that are characteristic of Entrepreneurship, it becomes evident that Entrepreneurship goes far beyond making a career choice. In fact, it is about (professional) behaviour. It makes you more aware of the context of your work, as an independent or in an employment setting, and enables you to better seize opportunities, for yourself and for the company you work for. The latter is also quite important, as career paths have changed dramatically in the past decade and will continue to do so. Today one out of every three (higher educated) employees works with flexible employment contracts. The Netherlands alone count 1.3 million self-employed workers - a trend that is also visible in other (European) countries. Finally, companies increasingly look for creative, innovative (in other words "entrepreneurial") employees, who are able to find or create opportunities for growth.

All of these developments take place in a rather crowded job market, in which competition has intensified due to massification of (global) higher education. So how do you create unique value for yourself, your own business, or that of an employer? How do you optimize your professional opportunities and (cap)abilities? These are the questions that are addressed in the specialisation track Entrepreneurship.

In the specialisation track Entrepreneurship you will:

  1. learn "of" and "about" entrepreneurship through research on the topic in academic and business publications, guest lectures by entrepreneurs and intrapreneurs, and case studies;
  2. learn "in" entrepreneurship by means of developing innovative business concepts, either launching them as a new startup or in an existing venture as a new business development; and
  3. develop and critically reflect on your personal development as an entrepreneurial leader.

The specialisation track contains the following elements:

  1. Concept development in the Minor Entrepreneurship (30EC in year 3)
  2. Placement in either your own company or an existing startup (30EC practice / application based learning)
  3. Thesis research on a relevant academic topic in the research field of Entrepreneurship and relating the research findings to your own or someone else's startup (30EC research).

Published by  Amsterdam School of International Business 28 January 2019